shot-button
Banner Banner
Home > Brand Media News > 5 Pro Tips on Growing Your Digital Presence by None Other than Erik Roberto

5 Pro Tips on Growing Your Digital Presence by None Other than Erik Roberto

Updated on: 24 February,2022 02:00 PM IST  |  Mumbai
BrandMedia | brandmedia@mid-day.com brandmedia@mid-day.com

5 Pro Tips on Growing Your Digital Presence by None Other than Erik Roberto

Erik Roberto

As the digital age continues to manifest, more and more people are switching their operations to the online medium. In today’s day and age, having a significant digital presence goes a long way in ensuring the success of any undertaking, be it on an individual or enterprise level. Erik Roberto is a Master Barber and a force to be reckoned with in the scalp micropigmentation (SMP) industry. He is a driving force, pushing the industry forward to greater heights and recognition as a viable alternative hair loss treatment. Here, he shares his insights on how to build a significant digital presence. 


 


Erik Roberto, a renowned barbershop owner in New York City, has served many prominent clients over the course of his career while also claiming first place in various prestigious competitions, including CT Barber Expo (Connecticut), Hair Battle Tour (Boston), and IBS (New York). He wasn’t just satisfied with his success cutting and styling hair and became the first barber to transition to the SMP industry. From there on, he has become a beacon for those dreaming of pursuing a career in SMP through his years of experience. In 2019, he was awarded for being the best practitioner of skin micropigmentation in the United States.


 

Erik Roberto believes the first step in solidifying your digital presence is to acquire a website. This makes it easy for people to look you up online and assess what you offer. “A vast majority of people tend to check out websites belonging to the companies they want to do business with. This is why the importance of having a website cannot be understated,” says Roberto.

 

According to Roberto, individuals should dedicate time to building their digital platforms. The pioneer of scalp micropigmentation—a process that rejuvenates hair follicles—explains that people who desire a prominent digital presence should dedicate a significant amount of time and commitment to their online platforms, as this growth does not happen overnight.

 

Erik also states that it is useful to identify the approaches taken by competitors in developing their online presence. “You should not be afraid of applying methods that have worked for other players in your field as they can also work for you,” he notes. However, he adds that these approaches should be very carefully studied and evaluated before they are employed.

 

Erik Roberto believes that creating accounts on social media platforms and being active and engaging with your target audience is another way of improving your social media presence. “There are various social media platforms today, including Facebook, Twitter, Instagram, and TikTok, that are free and easy to use. Social media has made the world a global stage due to its popularity.” Erik Roberto concludes by emphasizing that the future of the business world is online. 

 

"Exciting news! Mid-day is now on WhatsApp Channels Subscribe today by clicking the link and stay updated with the latest news!" Click here!

Register for FREE
to continue reading !

This is not a paywall.
However, your registration helps us understand your preferences better and enables us to provide insightful and credible journalism for all our readers.

Mid-Day Web Stories

Mid-Day Web Stories

This website uses cookie or similar technologies, to enhance your browsing experience and provide personalised recommendations. By continuing to use our website, you agree to our Privacy Policy and Cookie Policy. OK