11 August,2024 06:30 PM IST | Mumbai | mid-day online correspondent
BMC held Tiranga Yatra on Sunday/ BMC
The Tiranga Yatra, organised by Brihanmumbai Municipal Corporation (BMC), took place on August 11 across the city's 25 administrative divisions. A wide range of people took part in the yatra, including local legislators, film stars, senior citizens, and officials, said the civic agency.
The Brihanmumbai Municipal Corporation, in their communique, said that Mumbaikars have given an overwhelming response to various events being conducted across the city under the Union government's 'Har Ghar Tiranga' program; these programs are being held from August 9 to August 15. The 'Har Ghar Tiranga' campaign involves a variety of activities, including Tiranga Yatras, Tiranga Rallies, Manavandana Ceremonies, and Tiranga Melas, all aimed at instilling national pride.
The Tiranga Yatra took place on the third day of the campaign in all BMC divisions, following an earlier yatra on August 9. So far, 47 Tiranga Yatras have been held in Mumbai, with more planned, including a block-level yatra on August 13, the civic agency said in their media statement.
"On Sunday, August 11, 2024, Tiranga Yatras were held in all 25 administrative divisions of the BMC, with widespread participation from citizens, including local public representatives, film stars, and senior citizens. The Tiranga Yatra has become a central feature of the campaign, with 47 such events organized in Mumbai to date. Another Tiranga Yatra is planned for every block level on Tuesday, August 13, 2024," the BMC said in their communique.
To improve campaign visibility, the BMC has adopted innovative steps such as playing the campaign song 'Har Ghar Tiranga' on about 1,070 Solid Waste Management vans. Furthermore, 134 selfie booths and 106 canvases have been placed throughout the city, allowing locals to capture and express their patriotism by uploading photographs to the campaign website.
"The 'Ghar Ghar Tiranga' campaign also includes Tiranga Rallies, Manavandana Ceremonies, and Tiranga Melas. To further boost public enthusiasm and raise awareness, the campaign song is being played on approximately 1,070 vehicles belonging to the BMC's Solid Waste Management Department. Additionally, 134 selfie booths and 106 canvasses have been set up across Mumbai, where people can take selfies and upload them to the campaign's official website. The public is also invited to express their patriotism by signing the canvasses," the BMC said.
The BMC has asked individuals to show the tricolour at home from August 13 to August 15 to increase participation in the 'Har Ghar Tiranga' campaign. The door-to-door campaign will continue until Independence Day, with the municipal government asking inhabitants to participate in the celebration of the national spirit.