Alia Bhatt skips Ranbir Kapoor's lifestyle brand 'ARKS' store launch but cheers for him

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Ranbir Kapoor launched his lifestyle brand ARKS with the opening of its first store in Bandra. While wife Alia Bhatt couldn’t attend, she supported the brand on social media by sharing photos of herself in ARKS gear. Originally a sneaker brand, ARKS now offers a range of lifestyle products. Ranbir shared that the brand is inspired by Mumbai`s vibrant energy, reflecting his personal journey and connection to the city.