24 April,2021 01:58 PM IST | Mumbai | BrandMedia
Dixit Dhinakaran
"It is better to fail in originality than to succeed in imitation." -- Herman Melville
Digital marketing is luring in many young students who opt out of traditional courses to pursue a career in digital marketing. However, success is a far-fetched goal in digital marketing because of its never-ending complexities. Dixit is an experienced digital marketeer who has defied the age factor when it comes to success. He is among the few who were able to identify the hidden potential of digital marketing and make a mainstream income from it.
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Dixit Dhinakaran is a successful digital marketer now, but his initial goals varied greatly from his current career choice. He was interested in electrical gadgets and pursued electrical engineering before opting for a career in digital marketing. He was an active contributor to the events organized in the college, where he learnt to juggle between responsibilities.
His exposure to digital marketing stems from the fact that he enjoyed blogging and vlogging and wanted to expand his outreach. He came to know about the efficacy of digital marketing and implemented them on his personal blogs and YouTube channels, both of which generate a significant income for him.
Dixit didn't stop there. He worked as freelancer and has implemented viable SEO and SMO strategies which were helpful for his clientele. He moved to England to pursue his Master's degree in International Business Management to understand the nuances of business operations.
Alongside, he is an active contributor to a popular tech website Gearbytes.com where he publishes news about technology and upcoming gadgets. Dixit loves to polish his video/photography skills in his spare time and has made quite a few alluring stills and videos over time.