Dia Mirza highlights PM Narendra Modi's ‘LiFE Campaign’ at the UNGA

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At the 77th Session of the United Nations General Assembly (UN77) currently underway in New York, Dia Mirza, the UNEP (United Nations Environment Programme) Goodwill Ambassador of India and SDG advocate, strongly emphasized the important role India has to play in the 'Decade of Action.' With just seven years left to achieve the Sustainable Development Goals (SDG), United Nations entities across the world are initiating the campaign, 'Decade of Action' in order to find solutions to challenges like poverty, gender equality, and climate action, and Dia believes India can contribute a lot to realizing these goals.

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Dia Mirza virtually addressed the SDG Advocates's annual meeting, wherein she spoke about the global LiFE Campaign (Lifestyle For Environment) that India had announced at the UN Climate Change Conference in Glasgow (COP26) last October. She said, "The LiFE Campaign is centered around bringing individual behaviours at the forefront of the global climate action narrative and replacing the prevalent 'use-and-dispose' economy - governed by mindless and destructive consumption - with a circular economy, which would be defined by mindful and deliberate utilization. If India achieves the SDG goals, the world will too."

She added, " The world over have suffered a setback due to the pandemic and the ongoing war between Russia and Ukraine. India is no exception. We are falling behind as far as the fulfilment of eight critically important SDG Goals is concerned. We need a stronger resolve and must adopt proactive steps urgently to achieve the targets of 'Zero Hunger', 'Gender Equality', 'No Poverty', 'Decent Work and Economic Growth,' 'Quality Education', 'Industry, Innovation and Infrastructure' and most importantly 'Climate Action."

On the professional front, Dia Mirza will be see in Kunal Kemmu's directorial debut ‘Madgaon Express'.

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