Entrepreneur Travis Chappell offers Insight on benefits of relationship building for business

Travis Chappell

Since the global pandemic first began at the start of 2020 the world was virtually entirely reliant on utilizing tech to stay in contact. This contributed to a heavy increase in communication via Zoom. Finances Online recorded Zoom sitting on an average of around 10 million participants in December of 2019 only to see a rise sharply expand to a whopping 200 million in March 2020 only to inflate even larger to 300 million the month after.

For many, such as business mogul Travis Chappell, Zoom was not even a hurdle but rather a tool to be fashioned and utilized toward the growth of their own businesses. Chappell himself was already successfully managing his own self-built brand in the form of his highly accoladed podcast, Build Your Network, with his brand openly centred on cultivating relationships in every facet and form. With 2 million downloads and notable guests such as Shaq, Rob Dyrdek, Matt Barnes, Tomi Lahren, etc, it's clear to see how Chappell has gained immense traction. In his own words, Chappell expresses that he's "passionate about relationships and people. Everything I take on serves that purpose in some way." In addition to the immense success of his ongoing show, Guestio is perhaps the most impressive way this perspective could be exemplified in action.

Guestio is a marketplace birthed by Chappell himself in the middle of the pandemic. Centred on efficient networking, the primary purpose of the software allows show hosts of all experience levels to connect with potential guests and take in the revenue they deserve to make for building their brand with tools to actually have long-lasting effects. It was launched as, and remains, the only solution of its kind and offers widespread tools to help any person hoping to garner a larger audience for their show. To this day the sprawl of usage on Guestio exists from the organic outreach and referral from person to person - a testament straight to Chappell's passion for relationships with others.

While a heavy focus on relational importance to build a brand is not new, the stakes certainly became higher when the world transitioned onto screens for some of the most important parts of a business's day to day activities in 2020. Chappell continues onward to say, "Your network will increase in direct proportion to the amount of value you can add to others. If you want a more valuable network, become a more valuable person to connect with." Chappell's blossoming app will predictably only expand with the same originality and freshness he's put into it, no doubt leading to nothing but a bright future for him and every person daring to utilize the tools he's offered through Guestio.